Customer Experience Centre
Cherished Customer Experiences

We were recently working with a few customers in retail for the Middle East and there was something very interesting we observed. It gave us some serious sales insight which we never had before.

We always thought more sales tools at the hands of the sales people helps in making a better sale. So you load sales people with more gadgets and literature to help customer make a choice. However we never think of these tools as creating purchase pressures

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Collaborate to win
Collaborate to Win – Sabka Saath Sabka Vikaas

I am sure you would have heard about the survival of the fittest and the culling out competition in your long drawn competitive careers. Even I was a firm believer that there is only so much of a cake available on the table and you need to grab the biggest piece possible.

I guess a lot of this has to do with the deficiency syndrome that we suffer with. If I don’t grab my share, someone else will and that

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Life as sharp as a knife
Life as sharp as a knife

All business organizations keep catching up with some serious path altering challenges every few years. Although as entrepreneurs’ we tend to get into a safe and sweet spot once the initial challenges of starting up and running an organization are handled properly.

Usually there comes a time when one wants things to run on auto pilot and believe that the organization could keep churning out super returns for stakeholders while you enjoy your vacations in the sun, coupled up with

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